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Hiring a Freelance SEO analyst

Why and when you need a SEO analyst?

Most things don't change as quickly as changes in website optimization. Today, the technical component of SEO has reached its critical point, which makes this field even more dynamic and exciting.

SEO Specialist is engaged in search engine promotion of the website and carry out external and internal optimization so that the pages are displayed at the top of the search results. Tasks are constantly changing for SEO Specialists as there are changes in the search algorithm and the introduction of new technologies such as machine learning.

Yet it is vital to have an SEO Specialist as part of the team because:

  • Search traffic is still the main source for most websites, it also has the highest conversion rate.
  • SEO increases the credibility of a website as users trust the search engine that is located on the first page and thereby encourages a better user experience.
  • SEO helps to manage a company's reputation. Many SEOs work with a website's image by creating online reviews of a brand or product using site reviews.
  • SEO makes a website better both in the eyes of the search engine and in the eyes of the user.

Great content will lead you not only to great ranking but also to happy users.

Find and hire the best and most qualified SEO analysts through Outvise paying only for the time/project you need them.

Certified SEO analysts in the Network

Main skills of SEO analysts

  • General knowledge of the latest search engine requirements.
  • HTML ability.
  • Experience with SEO industry programs, such as google analytics or Adobe analytics.
  • Understanding of search engine algorithms and ranking methods.
  • Able to complete competitive analysis of other companies within the industry.
  • At least 5 years of experience in SEO campaigns

Responsibilities of this role

  • Program in HTML, CSS,  JavaScript to ensure the site is accessible and easy to follow.
  • Develop content marketing strategies.
  • PPC campaign creation to boost the positioning of content.
  • Develop content marketing strategies.
  • Employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance.
  • Use social media to distribute content and encourage more external sites to link to your content.

Challenges and hot topics of the role

  • BERT and AI
  • Keyword research is crucial
  • Algorithm changes
  • Voice Search will impact search queries
  • Mobile Optimisation impacting search ranking